Beauty: Maybelline White Super Fresh Long Lasting UV Cake Powder

Truth be told, I'm not one to use compact powder or powder foundation to do my makeup but lately, I've been absolutely obsessed with this new compact powder! Can you guess what is it?  

Thank you, Maybelline for the little parcel!

I'm sure many of you girls have heard about the Maybelline White Superfresh Long Lasting UV Cake Powder in the market and read many reviews on it. Well, even though I'm not a pioneer to try it, I'll still like to let you know my honest review.

The Maybelline White Superfresh was designed to suit Asian skintone and weather by being a one-of-its-kind powder foundation. Unlike most powder foundation that melts off after long hours, this one is designed to be long-lasting just like their catchphrase, "No More Touch-ups". The powder foundation leaves your face with a flawless & even finish, without leaving any cakeyness or stickiness. The new and improved version of Maybelline White Superfresh also has INSTANT BRIGHTENING EFFECTS which means it makes you fairer and fresher! One thing about powder foundations is that it is lightweight. This one also provides up to 12-hour long-lasting freshness and has added SPF34/PA+++ for added sun protection. Watch the video below to know more about the benefits of this product!

Video source

The water-drop test especially surprised me to see how absorbent the powder cake is! 

The main thing I love about this product is how sleek it looks! Even though it's just a simple white packaging, it is clean and flat which makes it easy to slip into my makeup pouch or bag for instant touch-ups!

Behind, it is made of clear perspex where you can see the powder cake and sponge. 

Truth be told, the size and make of the Maybelline White Superfresh is about the same as my white iPhone 5S with its transparent cover on and many a times, I actually grabbed this by accident instead of my phone from my bag. XD

First thing I noticed when I opened the powder... Large mirror!! It's great because you don't look like a fool squinting at your own reflection while doing touch-ups. I chose the shade 02 Nude Beige which is good for people with fair & yellow undertone skin like me. While it's longer and does make the palette a little big, I like that the makeup puff is placed in another compartment instead of over the cake powder as it avoids contamination and transfer of germs everytime you apply it on your face and place it back.

The foundation comes with a built-in makeup sponge that is extremely flexible and feels soft to the touch.

After swatching it on my hand, the colour seems to fit my skintone just fine (thank goodness). But one thing I realised is that like any other powder foundation, the Maybelline White Superfresh Long-Lasting UV Cake Powder has only a light coverage, which is probably why it feels so lightweight. The powder does seem to apply on fine though, without settling much into the lines of my hand.

To use, dab or swipe a bit of the powder foundation on the sponge and apply it on your face, focusing more on areas that need more fixing like redness around the nose and chin area & undereye,

The verdict?

As you know, I have been having breakouts and a lightweight product is good for my skin as it doesn't feel like it's clogging up my pores. However like I mentioned before, the coverage isn't super good and can't cover up most of my flaws as well as I would like it to. The product is buildable though and would be good for students because of the lightweightedness and affordable price point. What I like about it is how fine and smooth the powder is and application is a breeze. The foundation doesn't look cakey or patchy on my skin but leaves a matte, smooth finish. As for the 12-hour long-lasting thing, I would say it does not really live up to that as the powder started disappearing after 4 hours or so. Still, I'm grateful for the brightening & whitening effect it leaves and how it does not leave my T-zone looking oily after a few hours. I never leave home without it now and will always apply it over my liquid foundation to make my makeup last longer. I would definitely repurchase the refill in the future!

The new and improved Maybelline White Superfresh UV Cake Powder is now available in all leading drugstores & pharmacies as of April 2015. You can purchase it at RM23.90 or RM11.90 for refills. For more info, log on to:

Website: http://www.maybelline.com.my

Facebook: https://www.facebook.com/maybellinenysimplyfab 

Twitter: https://twitter.com/MaybellineMY

Instagram: @maybellinemalaysia

Disclaimer: Even though the product was sponsored, it has not affected my opinion in anyway. the review is based on my honest personal thoughts, experiences and preference after trying out the product. How I use it may not be the best way to use the product and effects may vary depending on various conditions.

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